IP Addresses and Cookies

Our site use cookies to distinguish you from other users of our site. Information about your general internet usage may be obtained from these cookie files which are stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service.


We use the following kinds of cookies:

Strictly necessary cookies - These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.

Analytical/performance cookies - They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

Functionality cookies - These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Targeting cookies - These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.


More specifically…

On an initial visit to the site, you will see a notice asking whether you wish to accept cookies. These are:


Initial Visit: (required)

acceptCookies, acceptCookies-legacy

These are set even if you decline (which sets them to 'false') as they're necessary to save your preference so that we know not to keep asking. They do not interfere with your privacy and are strictly for the above purpose only. No other cookies will be set if these are set to 'false' or not present.

Contact Form: (optional)


If you accept cookies, these are set by Google when you visit the Contact Us page. They're used by the reCAPTCHA spam filtering service which is used to determine whether you are a human or a robot. Google may also use these cookies for tracking and advertising purposes unless you have told them otherwise. The list of Google cookies is outside of our control and subject to change. For more information see the Google Privacy Policy.

YouTube Videos: (optional)


If you accept cookies, these are set by Google when you view any page that has a YouTube video on it. If you decline cookies, we will respect your privacy choice by displaying a link to the YouTube video instead (but by following the link you would leave our website and be subject to Google's cookie policies). If you accept cookies, Google may also use them for tracking and advertising purposes unless you have told them otehrwise. The list of Google cookies is outside of our control and subject to change. For more information see the Google Privacy Policy.

Site Search: (optional)


If you accept cookies, these are set by Google when you open the search window. If you decline cookies, search functionality will be removed to protect your privacy. We are working on independent search. For more information see the Google Privacy Policy.

Google Analytics: (optional)

_ga, _gat, 1P_JAR, _gid, CONSENT, io

If you accept cookies, these are set by Google throughout the site. They are for Google Analytics, which we use to to understand how users browse our website so that we can make improvements. For more information see the Google Privacy Policy.


Hotjar behavioral tracking: (optional)

_hjClosedSurveyInvites, _hjDonePolls, _hjMinimizedPolls, _hjShownFeedbackMessage, _hjid, _hjRecordingLastActivity, _hjTLDTest, _hjUserAttributesHash, _hjCachedUserAttributes, _hjLocalStorageTest, _hjIncludedInPageviewSample, _hjIncludedInSessionSample, _hjAbsoluteSessionInProgress, _hjFirstSeen, hjViewportId, _hjRecordingEnabled

If you accept cookies, these are set by the first party Hotjar script, which is used for recording how you use the website so that we can spot usability issues and improve our user experience. It is necessary for example to set a unique randomly generated identifier to keep track of your flow through the site and repeat visits. It does not contain any information about you as an individual. Additionally the Hotjar service may temporarily store your IP address, within GDPR rules, for performance metrics and errors. For more details on the cookies please see Hotjar Cookie Information and in terms of privacy please see the Hotjar Privacy Policy, particularly the section "Personal Data collected from a visitor of a Hotjar Enabled Site".



Resetting your cookie preferences

You may reset your preferences at any time by closing your browser. This will delete any and all existing cookies set via our website, and re-prompt you for your preferences when you revisit.

If you do not see the prompt (a large banner at the bottom of the page) then please check you have disabled any ad blockers, as some of them block cookie notices (they can be considered an annoyance, but are required by law to protect your privacy).


General Privacy / GDPR

Marl follows the rules and guidelines of the General Data Protection Regulation (EU GDPR) 2016/679, which establishes a strong foundation of privacy by law. Privacy and compliance with GDPR are also reliant on cyber security, and we can confirm that our data security practices certify Marl for Cyber Essentials Plus, as detailed in the Quality Statement.


Google Analytics

We use Google Analytics to collect information about how visitors use our site. This information helps us to determine factors for improving our website such as which pages are popular, how we were found (e.g. Google search) and what devices are being used to view it.

No Personally Indentifiable Information is used for this (for example, IP addresses are anonymised before being stored by Google Analytics, making it impossible to identify the individual).

We may from time to time share the anonymous, aggregated data with trusted Internet Marketing experts, where their service is to help us interpret it and improve upon our internet presence. It does not include any personally identifiable information, and we do not share data with any other third party for any other purpose. If however you remain uncomfortable with this and prefer to opt out, visit the Google Analytics opt-out page.



Behavioural Analysis

Where permitted by your acceptance of the cookie notice, we use Hotjar to record how you use the site. A key feature is heat mapping, which can highlight usability issues (e.g. something on the page attracting clicks when it's not actually clickable) that we may not have thought of, which in turn enables us to improve upon the user experience. For more details view the Hotjar Website or go straight to the Hotjar Privacy Policy (the most relevant information is under the heading "Personal Data collected from a visitor of a Hotjar Enabled Site").



Use of your Contact Details

We ask for a number of your contact details if you should wish to contact us via our Online Contact Form or Live Chat. Alternatively by emailing, you would automatically be giving your email address along with your name (if configured in your email client), and any details included in your email or signature. If ongoing communication is reasonably expected, contact details may be stored in our Customer Relationship Management (CRM) system in order to keep track of your enquiry. Should you prefer not to provide these details, a telephone number is also available. For any method of enquiry, you have the right to decline or withdraw your consent to process your contact details.

When contacting us and providing details, our Sales department may contact you to assist with your enquiry, and from time to time may contact you with new information and to discuss your future needs. If you do not wish to be contacted in future, please let us know during your enquiry or at any other time and our Sales team will ensure that your preference is respected (some data retention may be required to help keep track of the fact you have opted out of communication).

Under the Data Protection Act, you are legally entitled to request a copy of any of your data that is in our possession, and may do so through any of our contact channels.

Your email address will be added to our mailing list if you opt-in via the contact form or subscription links. A confirmed-opt-in system is in operation and you will be asked to verify the subscription via a link sent to your email address. You may opt back out via the Unsubscribe link provided in every newsletter, or by contacting us directly.

Marl International does not and will not pass personal details on to third parties.

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